Picasso Pictures was commissioned by Mid West agency Doe-Anderson to create an Augmented Reality media experience for Carrier UK, a global manufacturer specialising in remote climate control systems for the home.

Director James Boty and his team have created an AR experience that allows you to place three different sets of animation on a real-space surface through a smartphone or tablet device, giving you the freedom to explore the animation in 360 as close or as far as you choose. Each animation has its own short narrative and characters, giving a unique insight to the different services Carrier offer.

All produced in-house at Picasso Pictures, created for launch at the prestigious CES Innovation Conference held in Las Vegas earlier this year.